Communication and Media Industries, MCMI

The Annenberg School for Communication at the University of Pennsylvania offers a rigorous one-year Master of Communication and Media Industries (MCMI) designed for ambitious professionals seeking to lead in the ever-evolving media landscape. This program uniquely blends cutting-edge communication research with in-depth industry knowledge, preparing graduates to thrive in today's dynamic media ecosystem. Students delve into key concepts, develop critical research skills, and conduct an in-depth industry case investigation under the guidance of renowned faculty and experienced industry professionals. Through a blend of core coursework, specialized electives, and mentorship opportunities, the MCMI program equips students with the analytical and practical skills necessary to navigate the complexities of the media industry, from traditional media outlets and digital platforms to emerging technologies and global markets.


The degree and major requirements displayed are intended as a guide for students entering in the Fall of 2026 and later. Students should consult with their academic program regarding final certifications and requirements for graduation.


Curriculum

Core
COMM 5110Media and Communication Industries: Theories and Frameworks1
COMM 5120Methods and Frameworks for Media Industry Research1
Proseminar
COMM 5100Proseminar in Media and Communication Industries1
Electives
Select 3 Courses of Electives 13
2 must be MCMI Electives:
Information and Technology Policy
Hollywood: The Industry and Practice of Talent Representation
Global Media Industries
Talking with AI: Computational and Communication Approaches
Capstone
COMM 5197MCMI Capstone Research Seminar1
COMM 5198MCMI Capstone Writing Seminar1
Total Course Units8
1
  • Of the three electives, two must be MCMI. See advisor for guidance and for possible new course options. 
  • Up to one of the required three elective courses can be taken outside of ASC (e.g., Marketing, Economics, Engineering, Law, Public Health, Political Science, Cinema and Media Studies, etc.). Many ASC faculty have joint appointments, which adds further breadth to students’ experience and learning
2

Students are required to maintain at least a 3.0 to graduate with the MCMI degree. 

3

Transfer credit is not accepted for this program.

Plan of Study Grid
First Year
FallCourse Units
COMM 5110 Media and Communication Industries: Theories and Frameworks 1
COMM 5120 Methods and Frameworks for Media Industry Research 1
Elective 1
 Course Units3.00
Spring
COMM 5197 MCMI Capstone Research Seminar 1
Elective 1
Elective 1
 Course Units3.00
Summer
COMM 5198 MCMI Capstone Writing Seminar 1
COMM 5100 Proseminar in Media and Communication Industries 1
 Course Units2.00
 Total Course Units8.00